Social review has become the next important trend in online marketing. When combined with SEO, Social review can do wonders for your business bringing additional traffic, conversion and sales within a short time span. Social review services include opening and maintaining an account on Facebook and Google and such other popular social media sites.
Google, is the leading search engine on the planet with an estimated 3 billion weekly searches worldwide, according to search engine trends by Experian. And we know that Google loves all things Google including YouTube, Blogger, Google Ad Words, Gmail, and Google Analytics. Therefore, it follows that Google plans to stay the top search engine in the world by surpassing the capabilities of all potential rivals through one coordinated package of services. They have even transformed Google Reviews to make them more transparent so they are more reliable, offering business owners the opportunity to respond to good and bad reviews alike.
As the leading search engine, Google provides businesses with an unrivaled opportunity for expanding your customer base and revenue by placing your website right in front of clients wherever they are. With the exception of having a customer at your cash register, there is no better customer than one who is seeking a product or service that you have to offer online. A searching customer is already in the mode to buy or they would not be spending time searching for a business that offers what they want. Google+ places your business right in front of potential customers if you have three things in place: a Google+ Business Page, links on the internet pointing to your website and building its strength, and a website of sufficiently high quality to engage the customer.
Facebook is one of the most popular social networking website today. It has over 1.5 billion active users. Companies are increasingly using this platform to connect and engage with potential customers. Social review services companies in the world today work for their clients to create a customized Facebook page and produce compelling content, images, videos, and links to attract more visitors for increasing the fan base and number of followers. Facebook offers the unique opportunity to connect and converse with endless numbers of people in real-time. You will get their response and comments on posts and updates that you make on a timely basis.
Social review services companies plan comprehensive social marketing for enhancing your brand’s exposure on the social media web platforms. Best of companies provide SMO services such as setting up your profile on multiple social networking websites, adding new, appealing content and links on the pages, encouraging comments, likes and shares every day, and monitoring the performance of social media marketing campaigns on a regular basis. Online reputation management is very necessary to maintain a clean, transparent image on the web. Through highly informative and positive content, you can strengthen your brand’s image in almost no time!
Best of social review service companies also spend their time creating ‘out of the box’ content, videos, events, news, articles, etc. to encourage visitors to tag, share and interact with your online content and activities. The firms also ensure your website has icons of popular social media sites such as Facebook, Twitter, LinkedIn, etc. for quick redirecting to the pages.
A great way of promoting your business is through free and paid advertisements on social review websites (Facebook ads) to drive Geo-targeted as well as global target audience. You must choose a company that is well-known for creating custom applications for Facebook, MySpace, etc. Social bookmarking is also an important tactics of social media marketing. Blogging is a very popular form of attracting the attention of your target audience to your site for increasing conversion and sales. Online product reviews and RSS feeds also help to broaden your client base.